The Business Model Canvas

A One Page Document That Includes the Fundamental Elements of a Business Plan

Key Partners

The strategic relationships your business creates with other companies or people.

Key Activities

Activities or tasks that are integral to operating your company.

Key Resources

Assets that are required to operate and deliver your company’s value proposition.

Value Proposition

The fundamental need that your company is trying to fulfill for its customers. Why your company exists.

Customer Relationships

The type of interactions your company has with its customers and the level of support it gives.

Channels

Different methods that your company uses to deliver its products and value proposition to customers.

Customer Segments

The different groups of customers that your company interacts with.

Cost Structure

How a company spends money on operations. The key costs and level of cost focus for your company.